Canada’s Credit Unions Shine in Customer Service Excellence for the 21st Consecutive Year

Kitchener, ON – Kindred is pleased to share that Ipsos has once again ranked Canadian Credit Unions as the top in Customer Service Excellence – for the 21st year in the row!

The 2025 Ipsos Financial Service Excellence Awards, an annual program that first began in 1987, recognizes Canadian financial institutions for excellence across various categories. They use the Customer Service Index (CSI) survey to generate the winners of the annual Financial Service Excellence Awards, with this year’s awards based on the combined results of 47,969 completed surveys for the 2025 CSI program year (ending September 2025). These results are based on a demographically and regionally representative sample of Canadians and the awards are presented across 11 categories.

Canada’s credit unions won five additional Ipsos awards this year: Values My Business, Branch Service Excellence, ATM Banking Excellence, Online Banking Excellence, and Live Agent Telephone Banking Excellence.

“It is gratifying for Kindred to share in this recognition with our peers across Canada,” said Jason Daly, Kindred’s CEO. “At Kindred, who we are has remained steadfast since 1964 – and this shapes what we do and how we go about doing that together. Our approach is reflected in this shared recognition.”

The Canadian Credit Union Association remarked that these accolades highlight the ground-breaking, community-focused approach that credit unions continue to bring to the financial services sector.

Kindred congratulates its credit union peers across the country on this incredible achievement.

Learn more about the 2025 Ipsos awards.

About Kindred Credit Union

Kindred Credit Union is a member-owned financial cooperative based in southwestern Ontario. Kindred’s values-centred approach is woven into everything we do and makes us the one-of-a-kind choice for those who want to connect their values and faith with their finances. Kindred offers a complete range of banking, borrowing, and investing products and services through eight branches and online. Members benefit from access to over 43,000 surcharge-free ATMs through THE EXCHANGE® Network in Canada and the Allpoint Network in the US. To learn more about Kindred, visit kindredcu.com.

Media Contact

Frank Chisholm
Director, Brand and Marketing
Kindred Credit Union
519.746.1010, Ext. 5211
frank.chisholm@kindredcu.com